Six Degrees Medical Trains over 3,000 Sales Reps throughout 78 Rooms

Six Degrees Medical Trains over 3,000 Sales Reps throughout 78 Rooms

Six Degrees Medical sought a unique solution for its premier pharmaceutical client holding a medical sales training meeting.

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West Coast Casualty Engages Attendees at Annual Seminar

West Coast Casualty Engages Attendees at Annual Seminar

West Coast Casualty Service hosts its Construction Defect Seminar annually. The multi-day conference brings together professionals in the construction defect claims and litigation industry [...]

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MPI ‘Gamifies’ their Networking & Education Event

MPI ‘Gamifies’ their Networking & Education Event

MPI Orange County (MPIOC) was looking to add a fun and valuable game to their networking and education event, “Gaming for Events”, that would help them to achieve their event goals.

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Vodafone Collects In-the-Moment Insight on New Year’s Eve

Vodafone Collects In-the-Moment Insight on New Year’s Eve

Vodafone were embarking on a journey to better understand how consumers perceive their brand.

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Campaign Effectiveness: Targeting Consumers on the Move

Campaign Effectiveness: Targeting Consumers on the Move

Millward Brown’s client, a multinational alcoholic beverage company, was looking to measure consumer responses to the brands outdoor and digital activity within four specific regions in London.

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5 Reasons Mobile Matters

5 Reasons Mobile Matters

On average, people check their phones 150 times a day. Don’t rely on recall and old methodologies - record insights and behaviour [...]

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Best Practices for Event App Promotion

Best Practices for Event App Promotion

Contact speakers and exhibitors for content you can include in the app (i.e. slide decks, sales collateral) […]

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Developing Second Generation Mobile Research Techniques, Esomar Congress

Developing Second Generation Mobile Research Techniques, Esomar Congress

Despite the anemic growth that has characterized the Western world since the economic collapse of 2008, at least one market has not slowed for a moment – the mobile market.

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Real-Time Research – Getting Closer to the Truth

Real-Time Research – Getting Closer to the Truth

When mobile devices are used in real-time research, immediate, instinctive responses can be collated, achieving more truthful insight.

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Measuring Emotions Through A Mobile Device, Esomar Congress

Measuring Emotions Through A Mobile Device, Esomar Congress

Measuring emotion is no longer solely the domain of desktops, or laptops for that matter.

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